Intro to the Wild West of GenAI
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The Wild West of Generative AI

Welcome to the Gold Rush

In this keynote, Faktion's CEO, Bart Baeyens, takes the stage at the Flanders AI Forum to share hard-earned insights from the frontier of Generative AI.

Bart unpacks The Good, The Bad, and The Ugly of building agentic AI systems from early exploration to user adoption. Drawing from real-world cases in mental healthcare, knowledge management assistant for an ERP provider, and enterprise AI, this talk is a reality check and a roadmap for any organisation serious about turning GenAI into a strategic asset.

Navigate the Wild West of Generative AI

The Good, The Bad, The Ugly

Let’s dive into our multi-agent AI framework and evaluation driven development.

Contact us for an inspiration session, to co-create your AI strategy, or to start your short list of use cases and accelerate your AI journey.

The Good

A New Frontier of Possibilities

We're witnessing the emergence of multi-agent systems that can execute complex tasks autonomously and collaborate across workflows.

The potential is genuinely phenomenal, these systems are already displaying what appears to be human expert-level intelligence, opening doors to capabilities that seemed impossible just two years ago.

Some key takeaways from “ The Wild West of GenAI” keynote

Turning expertise into a growth engine

Don’t stop at efficiency! Multi-agent systems can now free up domain experts from repetitive tasks to engage in strategic work. The experts can expand the knowledge base, deepen expertise, develop new offerings, and drive revenue.

Proven impact: Ferranti’s reliable knowledge management Assistant

A multi-agent system built with Faktion’s evaluation driven development process is now empowering Ferranti’s consultants to work with higher reliability and less friction, already delivering 15% efficiency gains for 100+ users.

Explore the full reference case
The Bad

Beware of the dangers and obstacles

While the possibilities are exciting, most organisations are still stuck in the same place: proofs of concept that never make it to production.

We’re seeing recurring patterns that hold companies back from realising GenAI’s promise.

Some key takeaways from “ The Wild West of GenAI” keynote

A gold rush filled with cowboys

The excitement is real but so is the chaos. Teams rush into GenAI without alignment, strategy, or a plan for reliability. It’s easy to build something that demos well. Much harder to make it work in the real world.

The double paradox of Generative AI

Domain expertise is needed for development and evaluation, but domain experts lack AI tools and developers lack domain knowledge. Large companies have greater challenges in aligning development and domain expertise precisely because of their complexity.

The Ugly

It’s hard work, let’s roll up our sleeves.

Getting to production-ready agentic AI systems require strong collaboration between the developers and domain experts within evaluation driven development. This is the part most companies underestimate.

Some key takeaways from “ The Wild West of GenAI” keynote

Scaling isn’t plug-and-play

Just like training new team members, onboarding domain experts, setting up evaluation frameworks, and tuning agents takes time and iteration. But with the right foundations—hybrid evaluation, feedback loops, and aligned metrics—systems improve steadily and become trusted parts of daily workflows.

Hybrid evaluation isn’t optional

Combine automated checks (LLM-as-a-Judge), expert reviews with clear criteria, and real-world A/B tests to see what actually works in practice. It’s the only way to catch blind spots and make meaningful improvements over time.

Evaluation via software-driven workflows

instead of one-off feedback sessions and manual reviews, you need to build systems that evolve, you need software-driven workflows that embed evaluation into the real work: tracing outcomes, surfacing friction, and closing the loop continuously.

From human feedback to self-improving systems

LLM-as-a-Judge starts by learning from expert feedback but over time, it takes over more of the validation itself. The result: fewer human bottlenecks, more autonomy, and a system that improves as it’s used.

Our Approach

From Prototype to Production

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01. Agentic Architecture, 
by Design

Set up multi-agent orchestration that aligns with business logic and breaks complex workflows into manageable, specialized agents.

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02. Evaluation as a Development Principle

Design evaluation-first development loops that go beyond gut feeling, embedding feedback, certainty scores, and real-world test cases from day one.

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03. Knowledge Management Assistant

Build knowledge management assistants that don’t replace your experts, but augment them.

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04. Enterprise-Ready Integration

Navigate organisational complexity with agentic AI that fits your workflows, governance, and tools — not the other way around.

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